Marketing automation: a phrase you’ve likely heard for years and years. Like many buzzwords, automation means something different today than it did a generation ago. But what are its implications on the modern workforce — and your business?
Angela Leavitt is presenting at ITEXPO in February on this pivotal topic in a session titled “Zombies in Your Inbox: Email Marketing is Not Dead.” Join her session to learn:
- How to identify the top areas within your marketing to implement automation
- How to establish clearly defined automation goals within your organization to build an ongoing stream of productivity that directly contributes to your company’s main objectives
- How to define what marketing automation is and what its role should be in the modern workplace
ITEXPO is the longest-running communications and technology industry event in the country, bringing together an audience looking to learn and build new relationships and business opportunities. Be sure to catch Angela’s eye-opening presentation on Wednesday, February 14th at 2:30pm.