Got Data? 3 Major Obstacles to Customer-Centric Marketing

Marketers are talking the customer-centric talk, but are they walking the walk? According to a thought-provoking piece posted on Business Wire, a report from 3Q Digital indicates there is still a significant gap between perception and reality. Here are the three biggest challenges uncovered by 3Q Digital’s report: There is a sizable disconnect between marketing beliefs and actions. […]

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